National Institute on Drug Abuse - Free Essay Example

Sample details Pages: 2 Words: 452 Downloads: 3 Date added: 2019/03/22 Category Health Essay Level High school Topics: Drug Abuse Essay Did you like this example? I will advocate for the change in pain management to prevent prescription drug misuse at the Georgia state level; to add, pill mill laws should be used in conjunction with prescription management systems (Lainie Vernick, 2017). According to the National Institute on Drug Abuse line graph (NIH) (2018), there was a percentage of 8.8 (NIH, 2018) deaths, which were caused by opiate overdosage in 2016 (NIH, 2018). Moreover, prescription management systems are used to monitor the distribution of pain medications and to determine if physicians are distributing proper dosages of medications to their patients (Garcia, 2013). In addition, pill mill laws control, who has the authority to prescribe medications such as physicians (Lainie Vernick, 2017); plus, pill mill laws have requirements such as requiring pain management clinics have licenses and inspections (Lainie Vernick, 2017). Therefore, I feel that pill mill laws and prescription management systems should be used together because; they will both help to decrease the amount of drug abuse in Georgia. Don’t waste time! Our writers will create an original "National Institute on Drug Abuse" essay for you Create order Three Key Elements The following three key elements influence policymakers: Contacting informative people, finding trusted sources, and staying on a topic (Oklahoma Rehabilitation Council, 2016). First, policymakers want information that is constantly focused on the main subject, so the problem will be identified and multiple solutions can be used to solve it. Second, policymakers need trusted sources to identify problems and solutions; therefore, I feel that contacting cohorts, who know more information about laws can help to determine how to make pill mill laws more effective. Third, policymakers prefer information from sources such as websites ending with .gov and .edu (Oklahoma Rehabilitation Council, 2016). District Information P.O. Box 2565 Columbus, GA 31902 Dear Senator McKoon, Although prescription management programs have been used more often than pill mill laws, I feel that both prescription management programs, and pill mill laws should be used together. To add, I feel that if both the program and the laws are combined, prescription misuse/abuse will decrease; in addition, people who really need opiates will be to use the medication. Plus, pill mill laws are an effective way of determining, which pain management clinics have been distributing pain medication properly through licenses and investigations. Whereas, prescription management programs monitor data such as identifying what prescriptions patients are presently using; therefore, patients will not experience medicine counter interactions. In comparison, I feel that prescription management programs are used to monitor patient prescription, data, and pill mill laws are used to enforce investigations and renewal of licenses. Therefore, Georgia must utilize prescription management programs and pill mill laws to decrease prescription misuse and increase proper distribution of medications. If you need more resources or assistance, please feel free to contact me. Thank you for your time and contributing to the health of all Georgia citizens.

A Trip Through the Civil Rights Movement - 1057 Words

Throughout the journey African Americans have come a long way. From not only being a part of history starting off as slaves, but to the point of making history for standing up for what they believed was right and having equality. Now no one said it was going to be a easy process, but at the end of the tunnel there was a light. Lets sit back and close your eyes as we take a trip back in time during the Civil Rights Movement. The Civil Rights Movement began on December 1,1955. It started in Montgomery, Alabama and later on spread to the rest of the southern states. The main ethnic group that was affected by this movement were the African Americans. African Americans were treated unequal compared to white people, there was segregation happening at this point of time. African Americans were not able to use the same restrooms, water fountains, and even not allowed to go to the same school as white people. They even was not allowed to sit in the front of the bus because it was reserved for white people only. God forbid if there was no more seats and a white person wanted to sit down, a black person would have to give up their seat to accommodate a white person. That was just the norm during this time period. But, that all changed when Rosa Parks refused to give up her seat to a white man and was taken to jail. This would be the start to a powerful movement. Right after Rosa Parks arrest, followed the Montgomery Bus boycott. During the bus boycott, African Americans refused toShow MoreRelatedMalcolm Xs Philosophy Of The Civil Rights Movement708 Words   |  3 PagesMalcolm X’s philosophy of the Civil Rights Movement was very different than what one might think when thinking about the civil rights movement. Malcolm did not agree with Martin Luther King Jr. on how African-Americans were to obtain civil rights nor on how they should react to violence by the whites, more specifically the non-violent reaction. Malcolm X believed that blacks should defend themselves against whites and that through Islam African-Americans would find the answers they were looking forRead MoreImpact Of Emmett Till On The Civil Rights Movement1210 Words   |  5 PagesEmmett Till sparked the Civil Rights Movement/ The Civil Rights Movement On August 28, 1955, a 14 year-old African American boy, named Emmett Till, was brutally murdered after being accused of flirting with a white woman four days earlier. Emmett’s murder caused outrage across the nation, thousands of people attended Emmett’s open casket funeral on September 3, 1955, and pictures of his deformed, decomposing body spread across the US. Emmett’s Mother urged the world to look at her son’s beatenRead MoreHarriet Tubman And The Civil Rights Movement1167 Words   |  5 Pages Araminta Ross, or more commonly known as Harriet Tubman, was a powerful figure in the Civil Rights movement. Having already escaped from slavery, Araminta made ninteen trips to free other slaves. She helped free hundreds of slaves, even her own parents. She never lost a slave or was caught by government officals looking to capture her. Tubman always stood up for what was right, even if it meant taking someone else’s punishment. Araminta, one of nine children born to Harriet â€Å"Rit† Green and BenRead More The Civil Rights Movement Essay1650 Words   |  7 Pages The latter part of the Civil Rights Movement was characterized by action and change as it was no longer centralized in the South or only fought for by black individuals. Rather, northerners were active in achieving black equality and the white community was campaigning for integration. Although many lost their lives in this struggle, their valiancy did not go unrewarded and soon enough African Americans were able to vote, work, study, and simply eat lunch beside white individuals. Read MoreAnalysis Of John Lewis s The Movement 1666 Words   |  7 PagesSegregation and civil rights movements are familiar words that reflects some of the good, bad and ugly pasts of the United States of America. Though these events had its history for many centuries, but its extension into modern times created a culture that almost truncated the amazing potentials that diversity has been destined to bring to the United States. John Lewis Memoir of the movement gave a definitive insight to this period in the American history. Congressman John Robert Lewis was theRead MoreEssay on The Civil Rights Movement: Malcolm X1135 Words   |  5 PagesDuring the Civil Rights Movement, there was a famous leader whose protests were peaceful and non-violent. That man was Martian Luther King Jr., but many people have never heard of another Civil Rights leader. Even though his protests were different than King’s protests, he did his part and help with equality. This man was Malcolm Little, more famously known as Malcolm X. After a rough upbringing, Malcolm X led protests that differed which ended with his assassination. His protesting didn’t startRead MoreEssay on Equality: Free at Last!816 Words   |  4 Pagesbe true on a trip I took to the Deep South with a group I am in called Operation Understanding Hampton Roads. OUHR promotes the interaction between Jewish and African American students in order to learn about each others cultures. In the Deep South, my OUHR group visited several cities which were significant to the civil rights movement, such as Selma, Montgomery, Birmingham, and Atlanta. Since I have grown up in a racially tolerant house, I felt I had nothing to gain from the trip besides an enjoyablyRead MoreMartin Luther King, Jr Essay1153 Words   |  5 PagesAfrican-Americans saw a road trip to equality through the eyes of Martin Luther King, Jr. Even after being emancipated from slaves to citizens, African-Americans were not ready to wage the battle against segregation alone. The weight which African Americans carried on their back, was lightened when they began to see what Ma rtin Luther King, Jr. brought to the table against segregation. Martin Luther King, Jr. was the single most important African-American leader of the Civil Rights Movement and was responsibleRead MoreThe Hippie Generation Changed the World Essay707 Words   |  3 Pagesmany of the time something called a â€Å"bad trip† or â€Å"freak out† would occur, this happened when the person had some bad LSD, this person sometimes never came back from it. Sex was also a big part of the Hippie culture. The Hippie Generation thought that sex was almost like a drug used for physical pleasure, Sex to them was supposed to be free and fun, not forced but not frowned upon. Most of the drug use and sex occurred during their concerts they held. The Trips festival, Woodstock and free concertsRead MoreThe Truth Behind The Underground Railroad1281 Words   |  6 Pagesget to the North. A majority of blacks and few whites called â€Å"Conductors†, referring to a train, helped blacks plan and travel through different landscapes to reach the North. In my Research paper I will provide information on the Influential people in the movement, the obstacles they had to overcome, and the results of the movement. Influential People during the Movement Thomas Garrett Thomas Garrett was one the few white Conductors who was recognized for his work with the Railroad. Mr. Garrett

Management Accounting for Planning and Control - myassignmenthelp

Question: Discuss about theManagement Accounting for Planning and Control Approach. Answer: In order for us to draw a conclusion whether to accept the special order or not we need to compare the contribution for each unit, as it will help us to determine that whether the recovery of the fixed cost will be possible or not. Contribution is the amount of money that has been left to recover the fixed cost incurred because of manufacturing. As fixed overhead does not change with the level of production, the same amount will be charged i.e. 540000. Therefore, we need to compare the contribution per unit and the calculations are shown below: Contribution per unit Normal Special order Selling price per unit 2.2 1.4 Less: Direct material 0.39 0.39 Direct labour 0.24 0.24 Variable overhead 0.16 0.16 Contribution per unit 1.41 0.61 A company should not accept the special order if it takes its decision with respect to recovering the fixed overhead also. Let us now see, what the profit of the company is if it sells 20000 units of special order at 1.4 as demanded and the remaining 740000 units at 2.2 which is normally done and then compare it with the profit if it sells the entire production at 2.2. Calculation of profit if the company sells all its 760000 units at 2.2 without accepting the order: Particulars Amount Sales 1672000 Less: Direct material 300000 Direct labour 180000 Variable overhead 120000 Fixed overhead 540000 Profit 532000 Calculation of profit if the company accepts the order: Particulars Amount Sales 1656000 Less: Direct material 300000 Direct labour 180000 Variable overhead 120000 Fixed overhead 540000 Profit 516000 Therefore, it is clear that the company should not accept the order on the basis of financial grounds. In the above answer, I have stated that the company should not accept the offer on the financial grounds. However, there may be certain non financial grounds that a company should consider before taking its final decision (Khan Jain, 2013). On the financial grounds, the company could have bought the canisters from the Canister Company and then sell it at 1.4 per unit as demanded; in that case the company could have expected to generate profits. On the basis of non financial factor, the company should analyse the impact of rejecting or accepting the order it may have on future. There may be a scope to increase the selling price in the future along with the sales volume. Some projects may not be beneficial in the short run but could be in the long run. This also helps to build good relation with the customer which also leads to enhancing the goodwill of the company as we know customer satisfaction is the most important aspect on which the company should pay attention in order to survive and compete. Sometimes there may not be any profits but the company has to accept the order to meet up with the industry standards. Nowadays, along with the financial aspects it is equally important to consider the non financial aspect also (Pandey, 2010). References: Khan, M., Jain, P. (2013).Management accounting. New Delhi, India: McGraw-Hill Education (India). Pandey, I. (2010).Management accounting ; planning and control approach. Noida: Vikas Pub. House Pvt. Ltd.

The Differences Between Men and Women in Occupation and Salary free essay sample

The obtainment of a college degree is no less a symbol of monetary equality than jobs not requiring a college degree. In occupations that have 99. 9% of its employees with college educations’ women are continuously slighted. The percentage differences are also astonishing in female laden occupations. Men make more than women in just about every occupation. Women can have a higher percentage of college graduates and will persistently make less than men. In occupations ranging from Chef Executives to Farmers and Ranchers women are paid less. On some occasions women can make between $10,000-$20,000 less than men. There are plenty of occupations which are heavy with males and others which are laden with females. In some of the occupations that women are employed more numerously than men, the pay differences are incredible. For instance, when it comes to Elementary and Middle School Teachers women outnumber men by more than a million and they still make more than ,000 less. We will write a custom essay sample on The Differences Between Men and Women in Occupation and Salary or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page When it comes to Tire Builders, which is a male laden occupation, women make about $9,000 less. Females seem to get the short end of the salary stick in occupations laden with men in every occasion. It is very noticeable that women are discriminated against unfortunately. It seems to be safe to say that the difference in salary comes from decades of women in traditional roles. Women are slowly making progress and playing a constant game of â€Å"catch-up† to become economically equal with men. The main focus in my study will be to examine the economical comparisons of both men and women, the affects of this inequality in pay and ways to bridge the economical gap. 4 Review of the Literature I researched several articles that supported my thesis that women make less than men. Of the articles that I obtained, I discovered that the Equal Pay Act was established in 1963 but women are still economically inferior to men. According to the AFL-CIO (2005), nationwide, working families lose $200 billion of income annually to the wage gap. If women and men were paid equally the nation as a whole would benefit. The article â€Å"It’s Time for Working Women to Earn Equal Pay†, details the â€Å"cents on the dollar† that we’re shorted as a nation because of women earning less. Equal pay is a family issue according to the AFL-CIO (2005), and they maintain that family incomes rise and the whole family benefits as a result of equal pay. An article of note, was also the â€Å"40 years after Pay Equity Act, women still earn less than men†, I discovered that there is an Equal Pay Day which was Tuesday, April 19, 2005. According to the Coalition of Labor Union Women (2005), The National Committee on Pay Equity organizes this Day to raise awareness about unfair pay for women and people of color in America. What’s even more interesting is according to the Coalition of Labor Union of Women (2005), Tuesday symbolizes the day when women’s wages catch up to men’s wages from the previous week. The next question should be whether or not people are aware of the Equal Pay Day or the fact that it takes about a week for women’s wages to catch up to men’s. An Equal Pay Act has been in existence for 40 years yet it takes another week for women’s wages to catch up to men’s. It seems the wage differences aren’t that equal at all. Take the week that it takes for women’s wages to catch up to men’s and the fact that some women do work the same amount of 5 hours as men it seems as though there is no way for women to become economically equal any time soon. Burk (2005) states that even though the Equal Pay Act was passed more than 40 years ago, women working full time, year round, still make only 76 cents for every dollar that a man makes. Once again it is stated how the pay gap affects various aspects of everyday life for families. Burk (2005) mentions how the unequal income can be the difference in buying or renting a home, being able to send your kid to college and a decent retirement vs. penury in old age. However Burk (2005) also states the choices women make and how that makes a difference in their wages. Burk (2005) sarcastically posts the question, â€Å"Women just naturally like the jobs with lower pay or less risk? †. It obvious due to occupations such as working as a cashier at a convenience store or nursing, that women can have jobs that could possibly put them in harm’s way. Working in a convenience store can be dangerous late at night and working as nurse in an emergency unit can be extremely stressful. Even in these sorts of occupations women are still underpaid. A bill called the Fair Pay Act would stop discrimination in jobs that are equal in skill, effort, responsibility, and working conditions, even if the actual work is dissimilar, states Burk (2005). Some, however may feel as though women who are not doing the same work should not be paid the same wage regardless of skill, effort or any other job responsibility and that would more than likely become an issue. With the Fair Pay Act, employers would have to release summary statistics on what they pay women and men, so workers would know where hey stood in the workforce, according to Burk (2005). 6 Burk (2005) also mentions the important point that workplaces that claim to favor fairness should be glad to take an honest look at their practices and correct disparities now. This is a prohibitively logical attribute, because workplaces should leap at the opportunity to submit to these practices if they are paying men and women equally. Burk (2005) states that women currently have to go through a long drawn out process to see if the are being paid discriminatively, but with the statistics readily available, this expensive process could be avoided. The Coalition of Labor Union Women (2005) poses the question, â€Å"Why are women paid less than men† and offers several answers. The Coalition of Labor Union Women (2005), states that women don’t have equal job opportunities, or an equal chance at promotions, training and apprenticeships as some of the factors contributing to the pay inequality. Unfortunately as long as these opportunities are not as available for women, men will always dominate the wage gap. I also found some intriguing ways in which pay inequality may be alleviated. Tischler (2005) brings forth the fact that the pay gap doesn’t really become such until family responsibilities come in to the picture. Tischler (2005) states that when the division of labor occurs, most of the child-rearing duties and family responsibilities become the woman’s because men take on the good-provider role. Tischler (2005) lists picking technology or hard sciences over the arts or social sciences, work more hours, more weeks, and more years, sign up for a job with bottom-line responsibility and finding a field that entails financial or emotional risk taking as some solutions to the gender wage gap. Tishler(2005) also states that men are more willing to work in more â€Å"crummy† 7 conditions, such as in the North Sea oil rigs and are more willing to locate to more â€Å"unsexy† places. Tischler (2005) states that BLS chart of 20 Occupations That Pay the Most, 9 were various kinds of engineering jobs. Meanwhile, only 10% of engineering managers are women, although the BLS reported that the wages of women who took high-tech jobs increased more than twice as fast as for their male counterparts (Tischler 2005). Theory and Hypothesis I believe my two variables relate to each other very well. Gender (which is one variable) and salary (which is the other variable), correlate because whether or not you are a male or a female can determine some lifestyle choices. In an occupation that has a severe pay difference, it can show as a whole how much a woman is being economically cheated. According to the AFL-CIO (2005), the average working woman will lose about $455,000 to unequal pay during her working life. Half a million dollars loss to unequal pay is appalling. Your gender should not be a determinant of how economically well you are going to live throughout your life. There are numerous reasons why gender and salary depend on each other. Whether or not a person is a man or woman can determine who is going to handle household duties, who is biologically able to carry a child and who is going to miss work due to carrying a child. When a woman is 9 months pregnant it is highly unlikely that she will be able to continue working if she is employed in a highly physical occupation such as Brickmason. However, this is not the man’s fault, it just happens to be an unavoidable way for women to work in a highly physical job. When there is a family unit, an 8 abundance of times it is the woman who stays home to take care of the children while the man earns a living. Hence, moneymaking opportunities are decreased. My hypothesis is that men are more likely than women to have higher incomes’ regardless of occupation. Using data that I obtained from the U. S. Census Bureau (1999), I will demonstrate that women are continuously economically inferior, even in female dominated occupations. Methods I went to the web address http://www. census. gov/hhes/income/earnings/earnings. html, provided by Dr. Jedlicka, and I clicked on the link for both sexes, followed by the link for males, and then the link for females and printed the data for all three. I observed five of the highest populated occupations for both males and females combined.

Church Q&A Essays - Triple Deities, Pneumatology, Prophets Of Islam

Church Q&A Essays - Triple Deities, Pneumatology, Prophets Of Islam What is the argument for Gods existence from the principle of cause and effect? The greater the effect, the greater the cause. Universe is complex, and so must the cause -which has the capability of making something out of nothing. It is someone not something. We call the intelligent powerful creator God who is the cause of the living and the inanimate. But who caused God? Its an never ending chain, so assume that someone has no cause but is the ultimate cause of all, living and inanimate. Ultimate some is a being who simply is, therefore, has no cause = God. What is the central mystery of the Christianity? Mystery of the Trinity. 3 persons (Father, Son, Holy Spirit) = one God. What did Jesus reveal to us about the mystery of the Father? Jesus reveals the face of God as a Father. Jesus reveals the profound unity of himself with the Father for he states that he and the Father are one. Jesus reveals the deep benevolence of the Father. What did Jesus reveal to us about the mystery of the Holy Spirit? Holy Spirit sent to us by Father and Son as a paraclete (someone always by our side to be our advocate/advisor. Mission=teach us truth and remind us what jesus said and did. How does the Church express her trinitarian faith? By professing belief in the oneness of God in whom there are three Persons. 3 persons = 1 God b/c each equally posses fullness of the indivisible divine nature. Father -> son, Son - father, Holy Spirit proceeds from the Father & Son. THEY ARE ALWAYS ONE, NEVER SEPARATE. How do the three divine Persons work? Are inseparable in activity, will and their one substance. Theologically, what does it mean to create? To make something out of nothing. May Catholics accept the Big Bang theory as the origin of the universe? Yes, but with qualifications. The matter and energy causing the Big Band is created by God, all powerful supreme being. May Catholics believe the theory of evolution? Yes, as long as we acknowledge that the development is accomplished under the guidance of God, the author of life. Our human soul is specially created. What were the names of our first parents? Adam and Eve What was the relationship of Adam and Eve with God, their Creator? Placed his prized creatures within a garden of paradise. God would walk with them, indicating a close friendship. What was the sin of our first parents? Disobedience and the desire to be equal to God. What does God walking with Adam and Eve tell us about their relationship? The were friends After the sin, why did Adam and Eve hide? They realized they were naked and felt shame. Cause of shame = disobedience What punishment does God inflict upon Adam and Eve? God banishes them from the Garden of Paradise. Friendship broken. We need reconciliation with God. We need a savior, someone who can reopen the gates of Paradise. Is it necessary for God to reveal Himself so that we can know him? Yes, for us to know god, he must reveal himself. After Adam and Eve, Who does God reveal himself to? Abraham, father of all believers, friend of God. By what name does Abraham call God? El-Shadai, in hebrew -Might One or Almighty Who taught us to call God father? Jesus. 10 commandments What is Jesus name in Hebrew and what does it mean? Yeshuah-Yahweh saves/Yahwehs salvation What does Yahweh mean and to whom was it revealed? I AM WHO I AM. God revealed it to Moses in the burning bush. Gods name never spoken aloud by Jews. What does it mean when we call Jesus Christ? Greek =Christos, Latin-Christus which means Messiah in Hebrew, which means Anointed one. He is the anointed/chosen one. If Jesus is Gods Chosen One how should I respond to him? To follow him How do I follow Jesus? Live life according to what Jesus said/did. and to remember all he said/did. What do we mean when we call Jesus Son of God? He comes from the Father for all eternity and hence his son. Is Jesus begotten of God, made, or created? Jesus comes from the father only, He is not made nor created. He is the CreatorBut his human nature is made from his mother mary and his soul is created by God. What

Black Bear Management Plan essays

Black Bear Management Plan essays Introduction: The animal we are researching is the Black Bear. Our goal is to make a management plan. This plan will help the Black Bear thrive, and keep them from human contact. The Black bear is important economically because of their furs. Biologically they are part of the ecosystem and keep things balanced. Literature Review Of Species Life History: The Black Bear can live about 25 years. They are omnivorous. Most of their diet is soft and hard mast, insects, animal matter, and plants. Their habitat must include many tree and shrub species. Also, dense thickets, swamps, bays, and little contact with humans. Black Bears are found in most of Canada, south to the west coast through northern California, the Rocky Mountains to Mexico and the east coast. Females need 6-19 square miles of space and males need 18-160 square miles. Literature Review Of Management Techniques : Some things to improve the Black bears habitat are providing large expanses of mature forest and protecting streamside areas. Avoid extensive clearcutting and limit harvesting to a small amount. Saving swamp areas is also a good way to save this animal. These are just a few ideas. Description Of the Management Area: This area we have planned for the bear has a mix of different trees and shrubs. It also has ponds which bears also like. Some plants they eat are: dogwood, blackgum, sassafras, black cherry, holly, black, blue, and pokeberry. These are all in this area. Steps Of the Management Plan: Some things we could do to help improve this environment is to plant more trees and shrubs. This gives them more food and cover. Leaving the land around this area undeveloped will help because humans will not be around. Summary and Conclusion: This plan will give the bear what is needs to survive: food, water, and shelter. This will hopefully make the number of bears grow in tha ...

Marketing Strategy of Perfection Foods Assignment

Marketing Strategy of Perfection Foods - Assignment Example The aim of new marketing strategy is make sure that the company is able reach its desired goals. In the process of developing a new marketing strategy, the report will focus on different environmental, industrial and market analysis tool. The report will also highlight background of the company and give a brief overview of the bakery industry. The mission and vision statement of the company has been also underlined. Now in order to analyze the different factors tools such as PESTEL, SWOT, and PORTER’s FIVE Forces have been used. Finally the report will try to put up a marketing mix which will help the company to grab more market share and boost the sales volume. Background Perfection Foods Ltd came into existence in the year 2000. It was established by two brothers called Sukhdev Singh Bath and Balwinder Singh Bath. The company was started in a 4500 sq. ft. factory, from where the cakes and bakery products were supplied to the nearby retail units and locality shops. Due to the high quality of the cakes and bakery products, the company quickly became popular in the industry. As the business grew in size, the company started expansion plans. In order to establish itself nationally and internationally, the company started to supply its products to the direct wholesalers such as Morrison's, Makro, Bestways, Asda, etc. They have become one of most well-known bakery in UK. It has also won several awards for some of its quality offerings in the bakery product market. The company serves 40 different types of freshly baked handmade cakes to the customers of UK. There are two manufacturing sites in UK and the third factory serves for the export orders of the com pany. The company has two sides of its business function: manufacturing and selling cakes in UK and exporting in other parts of the world. The company has also received award for Best Development of international market in the year 2010. The company owns an excellent distribution channel. The logistics team of the company distributes the bakery products all over UK in the company owned vehicles. These vehicles are equipped with latest technology to keep the food items safe and fresh (Perfection Foods Limited, 2009). Market Overview Bread and bakery products form a very important part of the British diet. Cakes form a major part of the household snacks. On special occasions and with afternoon tea usually cake is served with tea. Apart from this, cake is a vital part of the festivities such as Christmas, Easter, Halloween or birthdays. The worth UK bakery industry is ?3.4 billion and it is the largest market in the food industry of the country. The total volume is about 4 billion unit s. This means that about ?11 million loaves and packs are sold in UK every day. There are three main sectors in the UK baking industry. The large baking companies produce 80 percent of the products. The in-store bakeries in the supermarkets produce about 17 percent of the products and the high street retail shops produce the rest of the products (The Federation of Bakers, 2012). It was estimated that about 5 to 10 percent of the bakery